Microsoft Is Retiring Some Well-Known Brands: Why You Should Care

Love it or hate it, the first web browser you ever used was probably Internet Explorer. Everyone recognizes that little blue “e” symbol as the default way to get online, and even though Internet Explorer (IE) has been almost universally despised by users over the past few years, it’s a recognizable part of our culture.

It just goes to show the power that Microsoft has when it comes to controlling how we think about IT. So when Microsoft announces that it’s retiring two well-known brands, you can take it as a major sign of changes coming in the IT world – changes that businesses MUST pay attention to in order to stay competitive.

Microsoft announced the retirement of IE back in March, and they’ve also been repeatedly warning businesses about the upcoming end-of-life deadline for Windows Server 2003, a server system used by millions all over the world for over a decade. Why are they shutting down these two brands that have been recognized and used by so many people for so long?

microsoft retirement

It’s simple: They’re not good enough anymore.

IT is always evolving. New IT solutions are developed every day, new systems are designed, and new equipment is released. Even the best systems are going to eventually become obsolete. Windows Server 2003 has for a long time been outpaced by other, much more efficient and secure server systems.

And IE hasn’t been able to keep up with browsers like Google Chrome or Mozilla Firefox for a long time. It’s slower, clunkier, and not as adaptable to customizable extensions that make it easier for users to get unique experiences.

By announcing the retirement of these brands, Microsoft is keeping up with the times. They’re recognizing the demand of their consumers for better IT that can keep up with today’s needs:

  • Better security in the face of rising cybercrime
  • More adaptability and flexibility for individual users
  • Faster, more reliable performance
  • Easier mobility

Are you paying attention when Microsoft makes these announcements? Are you still using Windows Server 2003, even though it won’t receive support past July 2015? Are you still using IE when there are far better browsers for business use available for free?

To stay competitive and productive, you need to use the right IT for your needs and stay up-to-date on new solutions available to you. By partnering with Cole Informatics as your IT department, you never have to worry about falling behind. We serve as a complete extension of your business, helping you leverage the right IT for your unique needs so you always use the best without lifting a finger. Contact us at 731.249.5700 or info@coleinformatics.com.

Before working with Terry, my business’s computer system had been a complete disaster. If it weren’t for him, I would have had to shut down my practice. Terry frequently does more than he’s asked for businesses, including working all hours when a problem arises. He has even tried to learn my software to help me out. I went through 3 different support people and none of them could help like Terry has helped me. Terry is trustworthy and reliable. I would highly recommend Terry and Cole Informatics to anyone facing challenges with their business IT.”

Computer Support
Christie Patterson-King, Nurse Practitioner & Owner

Connect With Your IT Experts

80D South Broad St. PO Box 1373 Lexington, Tennessee 38351
731.249..5700
731.968.9983